Financial services marketing can be done using videos by financial institutions to market their services that include retail banking, insurances, personal loans, business loans for SMEs, etc. Financial services video uses engaging and attractive visuals to inform customers the benefits and ways to avail the above financial services.
In this article we look at 20 financial services marketing videos and how they are using explainer videos to market themselves and reach to their target audience. Watch these financial services marketing videos to get ideas for marketing your own offering. Here we go :
ING Financial Services Video
The ING Group is a Dutch multinational banking and financial services corporation. Its primary businesses are retail banking, direct banking,commercial banking, investment banking, asset management and insurance services. ING is an abbreviation for Internationale Nederlanden Groep. The financial services marketing video talks about ING’s financial literacy.
Pegasystems Financial Services Video
Pegasystems Inc. is a leader in software that streamlines business and enhances customer engagement. Pega seamlessly connects organizations with their customers across multiple channels in real time using market-leading CRM, advanced artificial intelligence, and powerful automation. The financial services marketing video talks briefly about the key findings from a global study of 500 senior banking and insurance executives by Pegasystems, along with the future of retail financial services.
DSP BlackRock Financial Services Video
DSP BlackRock Mutual Fund is a joint venture between the 150 year old Indian financial firm, DSP Group and the world’s largest investment management firm, BlackRock. They provide a broad set of investment solutions for our investors while striving to constantly achieve the best balance between risk and opportunity. DSP BlackRock’s financial services marketing video demonstrates how one can start with their financial planning step-by-step.
American Funds Financial Services Video
American Funds is a family of mutual funds from Capital Group that are sold primarily through financial advisors and intermediaries. It is the third largest mutual fund family, with more than US $1.3 trillion in assets under management. American Funds manages more than 54 million investor accounts. The financial services marketing video talks about a smarter way of investing with American Funds.
HSBC Financial Services Video
HSBC is one of the largest banking and financial services organisations. It helps small and large companies grow domestically and internationally, and are developing wealth management services and investing in retail banking in markets where a profitable scale is achievable. The financial services marketing video uses unique 3D animation to describe the tools offered by the HSBC.
Renew Financial Services Video
Renew Financial provides 100% financing for home improvements that save energy or water. With RenewPACE financing, you can receive $0 down financing for energy efficiency, renewable energy, water-saving, and resiliency upgrades, repaid on your property taxes over the course of 5-30 years. The financial services marketing video gives an idea of how, with RenewPACE financing, your borrowing potential is based on your home equity, and the interest rate is fixed, with no surprises.
FIS Financial Services Video
FIS Wealth has been committed to providing financial services to their nationally located clients for the last 10 years. Using the combination of technologies and the face to face meetings it allows FIS Wealth to design a solution that meets the unique needs of their clients as well as allow them to get to know their clients on a deeper level. FIS’s financial services marketing video talks about a few ideas to get you on top of managing your debt.
KPMG Financial Services Video
KPMG professionals are the trusted advisors to the world’s leading financial services organizations, helping them create and protect sustainable value. They provide professional services to 78% of the global 1200 companies by leveraging the vast knowledge, skills and experience across the global network of firms to help clients identify and address their most complex business problems with confidence. The financial services marketing video shows how KPMG’s finance Services Team offers an integrated concept for finance services.
Ashworth Financial Services Video
Ashworth aims to help its clients to create a financial structure that supports the life they want to live. It helps in creating multi-generational wealth, a legacy of financial support flowing to younger family members. Ashworth’s financial services marketing video demonstrates how it aims to provide their clients the security of a long, comfortable and worry free retirement.
Jensen Financial Services Video
At Jensen Financial Planning it is ensured adequate risk protection is provided against serious illness, accident or death. Appropriate protection is essential to ensure your financial house is in order and secured for the future of any unforeseen events. Jensen’s financial services marketing video explains how it gives a lifetime financial solution, providing you with the best outcome, with their tailor made approach.
Grameen Foundation Financial Services Video
Grameen Foundation helps the world’s poorest improve their lives and escape poverty by providing them with access to appropriate financial services, life-changing information and unique income-generating opportunities. They do this by helping microfinance institutions and other poverty-focused organizations become more effective and efficient, enabling them to reach more poor people with financial services, such as small loans and microsavings. The financial services marketing video demonstrates Grameen Foundation’s research to understand how mobile phone technology and its usability are impacting poor women’s ability to access and benefit from mobile financial services.
Mortgage Choice Financial Services Video
Mortgage Choice Financial Planning helps you track to achieve your financial goals. Whether you have a single need or want a full financial plan, they provide you the advice you need now and we’ll be there to help as your goals change in the future. The financial services marketing video shows how Mortgage Choice Financial Planning can help you reach your financial and lifestyle goals.
Alphera Financial Services Video
Alphera is a new type of automotive finance company offering competitive rates and flexible financing options. Alphera is committed to providing an effortless vehicle purchase process. Alphera offers a time-saving tool called AlpheraCentral, which is an easy-to-use online account management tool. Alphera offers paperless statements and automatic payment withdrawal to boot. The financial services marketing video gives a brief idea of Alphera’s financial offerings.
Guidance Residential Financial Services Video
Guidance Residential is the largest U.S. provider of Shariah compliant home financing. It has pioneered the creation and development of Shariah compliant investment products for institutional investors and financial intermediaries worldwide, as well as financial products and services that address the unmet needs of millions of Muslim consumers. The financial services marketing video talks about Guidance Residential’s faith-based home financing program.
Black Knight Financial Services Video
Black Knight Financial Services is a premier provider of integrated technology, data and analytics that lenders and servicers look to successfully manage the entire loan lifecycle. Its deep understanding of regulatory and compliance issues complements the knowledge, technology and solutions that they offer to help their clients achieve business goals. The financial services marketing video gives an overview of Black Knight’s financial technology.
LB Financial Services Video
L B Financial Solutions is a licensed finance company. The public’s immense confidence in the Company’s dynamic and farsighted conduct of business has propelled it to its dominant position in the market as business jumped to new highs on all fronts, from deposits to lending. The financial services marketing video shows hows LB Financial Solutions can help.
Asset Financial Services Video
Asset Finance UK Ltd is an independent finance company that specialises in arranging finance for businesses. They help with major capital expenditure, the re-finance of existing assets, invoice discounting and specialist loans.team of finance professionals with expertise in a wide range of industries. The financial services explainer video talks about the best way to raise finance for your business with Asset Finance.
Macroaxis Financial Services Video
Macroaxis is built for investors of all levels who are seeking to increase risk-adjusted performance of their portfolios. Regardless of your background, budget, or investment philosophy, you can find their platform and community useful in building optimal portfolios for yourself, your family or your clients. The financial services explainer video shows how Macroaxis delivers personalized wealth management solutions.
GetSmarterAboutMoney Financial Services Video
GetSmarterAboutMoney.ca is a website founded by the Ontario Securities Commission (OSC) that provides unbiased and independent financial tools to help you make better financial decisions.The Ontario Securities Commission (OSC) founded Investor Education Fund (IEF) in 2000 to improve financial literacy and investor education in Ontario. GetSmarterAboutMoney’s financial services explainer video talks about how it is never too early to start financial planning.
Chamberlain Consulting Financial Services Video
Chamberlain Consulting pioneers a profit centric management consulting solution. With expertise of over 57 years and helping clients across industries solve complex business problems. The financial services explainer video highlights their solution to improve the financial performance of companies.
WE CAN HELP CREATE THE FOLLOWING VIDEOS :
- Overview Video
- Brand Video
- 2D & 3D Animated Explainer Videoo
- Marketing Video
- Promotional Video
- Youtube teaser videos
- Business use case study videos
- How To Videos
Key takeaways from the above financial services marketing videos are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
With the above financial services marketing videos, it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are planning to develop your video, a good start is to develop a brief of what can be the tone and style for your video. We advise you to be different and unique while you create your messaging through the videos.
We at Advids create custom videos based on your brief. With a complete video production services plan at a fixed price, our design team works right from concept development, to art design and animation. Having created 1200 plus explainers for businesses, our Creative team can help you come up with the right fit. Do talk to us or send us a note on what your company plans to create with for the next video requirement.