Finance is the science of money management. Finance is a field that deals with the study of investments including the dynamics of assets and liabilities over time and under conditions of different degrees of uncertainty and risk. With increasing competition and changing customer demands, it is important to find new ways to explain and engage your customers. Video marketing is increasingly being used by tech providers to market their product and reach new clientele.
In this article we highlight 20 financial product videos that are awesome to watch and definitely worked for the products or solutions they represent. Learn from these great example videos to create an engaging financial product video for your business. Here we go, enjoy the article:
JP Morgan Chase Financial Product Video
JPMorgan Chase & Co provides innovative financial solutions for consumers, small businesses, corporations, governments and institutions around the world. It is a leading global financial services firm with operations servicing clients in more than 100 countries. They strive to identify issues and propose solutions that will propel the future and strengthen both their clients and communities. The 3D financial product video illustrates the journey and contribution of JP Morgan Chase towards the economy.
PFS Financial Product Video
Personal Finance Society (PFS) is the professional body that works towards maintaining highest professional standards in financial advisory profession within UK. The Personal Finance Society encourages all members to be qualified at the appropriate level for their role and to consider further qualification to extend and develop their knowledge and careers. The financial product video details how Personal Finance Society is helping financial planning community towards higher levels of professionalism.
Deutsche Bank Financial Product Video
Deutsche Bank is a fully integrated financial services provider to corporate, institutional and individual clients. Their services include on-shore investment banking, institutional equities broking, asset and private wealth management, retail banking and business processes outsourcing.The financial product video introduces their new IQ card as a great shopping solution.
Prudential Financial Product Video
Prudential offers life insurance plans that let you use your savings to generate income for your retirement or other needs. Their professional advisors help you understand life insurance policies to discover the policies that Prudential makes available to help you solve your financial challenges. You can also elect optional benefits, called riders, to tailor your policy to specific goals or concerns. The financial product video shows how Prudential life insurance policies can make you future ready.
Credible Financial Product Video
Credible is an online marketplace that provides personalized and pre-qualified offers to refinance your student loans. They also offers safe and secure, personalized rates from multiple lenders. You can choose from lower monthly payment or lower interest rates. The animated financial product video shows how Credible can help you reduce the hassle of refinancing your student loans.
Zurich Financial Product Video
Zurich offer a range of financial protection solutions to suit everyone, and provide you the information to help you make the right choice. Whether you’re looking for protection for your family, or cover for your business, their life insurance policies can help you find the right life insurance plan. Zurich can help you choose the right protection policy according to your needs. The financial product video shows how Zurich can help you choose the right plan to safeguard your future.
HDFC Financial Product Video
HDFC offers a diversified range of product portfolios that provides an attractive rate of interest and flexible tenure. They also provide you with legal and technical counseling to help you make the right home buying decision. The animated financial product video highlights how HDFC Home Loans can help you secure the finance of your home.
Carer Gateway Financial Product Video
Carer Gateway is a national online and phone service that provides practical information and resources to support carers. The interactive service finder helps carers connect to local support services. Whether you’re caring for someone for a few hours a day or around the clock, you may be eligible for financial assistance. Carer Gateway’s financial product video demonstrates how someone who is a carer, can plan for their finance.
Babyloan Financial Product Video
Babyloan and Total teamed up on the microcredit and microfinancing, crowdfunding platform specializing in access to energy. They together are working towards providing people a way to fund energy projects making it easier for businesses in energy sector to get funding.The financial product video shows how Babyloan and Total have introduced an unique crowdfunding solution to help micro-businesses in energy industry grow.
Travelex Financial Product Video
Travelex is a travel insurance solution that offers protection of trip investment Travelex t not only offers protection from trip cancellations and medical emergencies, but also looks after your personal belongings. Their trip insurance offers reimbursement for lost, damaged or stolen luggage and belongings. They also provide you with assistance in replacing lost prescriptions, passports or important documentation you need while away. The financial product video shows how travelex can offer customizable travel protection to match your lifestyle.
Allianz Financial Product Video
Allianz Global Assistance is a world leader in the travel insurance and assistance industry because we really do help people—anytime, anywhere. They offer several options to suit various needs and budgets, each providing 365 days of international and domestic coverage. With the exception of the Medical Evacuation plan, our annual plans all include rental car damage protection. The animated financial product video talks about how Allianz Global Assistance travel insurance (also called trip insurance), why it’s important and the many benefits it offers.
RateGenius Financial Product Video
RateGenius is a nationwide, web-based vehicle refinance loan broker. With more than 150 lenders across the country, RateGenius can find customers the most competitive vehicle interest rate to refinance their cars, trucks and SUVs. If you are looking to lower your monthly payment and extend the term of your loan, auto refinance by RateGenius will allows you to do that in order to lessen the burden of your monthly car payment. The animated financial product video highlights the main features offered by RateGenius as a vehicle refinance loan broker.
American Funds Financial Product Video
American Funds is a family of mutual funds from Capital Group that help investors pursue long term investment success. American Funds manages more than 54 million investor accounts. Their Fixed-income investment professionals provide fixed-income research and investment management across the Capital organization. The financial product video shows American Funds can help you make safer and smarter investments.
Chase Financial Product Video
Chase is the U.S. consumer and commercial banking business of JPMorgan Chase & Co. (NYSE: JPM), a leading global financial services firm with assets of $2.3 trillion and operations in more than 60 countries. They are the neighborhood bank for thousands of communities across the country. We serve approximately one of out of every six Americans through more than 5,500 bank branches; 19,500 ATMs; mortgage offices; online and mobile banking; as well as relationships with auto dealerships, schools and universities.The financial product video talks about how the Lab will bring together social entrepreneurs and leading experts in technology, behavioral economics and design to improve financial capability.
Luxembourg Financial Product Video
Luxembourg is a microfinance platform that aims to contribute to the alleviation of poverty by supporting organisations that empower people and stimulate entrepreneurship, with a particular focus on the most excluded. The Fund facilitates access to responsible finance by building sustainable links between investors, microfinance institutions and ultimate beneficiaries The financial product video shows how Luxembourg can facilitate access to responsible finance.
Diaceutics Financial Product Video
Diaceutics Financial Planner enables you to maximise your return on investment by accurately defining the budget you need to integrate diagnostics into your commercial strategy. With new financial architecture ,integrating diagnostics into therapy forecast models works to a different set of rules. Diaceutics has successfully designed specialized financial modelling software to navigate the new financial architecture. The financial product video shows how the Planner forms part of the Diaceutics Method, is an integrated personalized medicine planning and implementation method.
Prophix Integrated Financial Marketing Video
Prophix’s Integrated financial planning is a combination of technology and processes that connects the planning function across an organization to improve operational alignment and financial performance. It accurately represents a complete model where the company links strategic and operational planning with financial planning. The financial marketing video demonstrates how Prophix breaks down the silos and fosters collaboration, giving you a more complete picture of your organization to make more informed and accurate decisions for long-term strategic planning.
Northwestern Financial Product Video
Northwestern mutual is a life insurance company that helps clients build financial strength with a well-balanced and diversified investment strategy and long-term market view. Their well-balanced and diversified long-term investment portfolio is carefully designed to generate superior returns and build financial strength. The animated financial product video shows how Northwestern Mutual can help you manage financial risk and achieve financial security.
AXA Affin Financial Product Video
AXA is the global leader in insurance and investments, with 107 million customers across 64 countries worldwide. AXA SmartTraveller has you covered for any unfortunate events on your overseas trips, including accidents or illnesses while you are travelling. The key benefits of AXA Affin travel insurance includes: High medical coverage when overseas,compensation for travel inconveniences, fast claims, trip cancellation cover, emergency medical evacuation and instant coverage. The AXA Affin financial product video explains the importance of travel insurance in a simple and engaging manner.
iA Financial Product Video
iA Financial Group offers a comprehensive range of life and health insurance products, savings and retirement plans mutual and segregated funds, securities, auto and home insurance, mortgages and car loans as well as a host of other financial products and services. In this financial product video iA introduces two completely paperless ways for group retirement savings plan members to enrol.
Key takeaways from the above video examples are :
- Build a strong creative brief
- Find a reference video or combine multiple video elements from different sources
- Work with a company that can understand your video production requirement easily
A finance business can create the following videos :
- Financial introduction video
- Financial marketing video
- Financial promotional video
- Business use case study videos
- Financial how to videos
With the above financial product marketing video examples it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are in the similar domain these videos are good start to build a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.
We at Advids, understand brands are continuously evolving, with a lot of transformations happening now and many more to follow in future. Lets use the power of videos to get your word out. We will be scanning the web to find more new and interesting animated financial product marketing video examples, if you have something to share do reach out to us.