20 Brilliant Travel Insurance Video Marketing Examples

3D Animated VideoTravel insurance is a package provided to cover the expenses and cut down the risk pertaining to accidental expenditures during a travel or journey. These may occur due to cancellations of trips, flight accidents, or any other losses happened while travelling abroad, or even in your own country. What kind of insurance cover you opt for depends on the type of travel you are engaged in.

Video marketing is increasingly being used by travel insurance providers to market their products and reach new clientele.

In this article we look at 20 Brilliant Travel Insurance Video Marketing Examples and how they are using videos to market themselves and reach to their target audience. Watch these videos to get ideas for marketing your own travel insurance company. Here we go :

Allianz Travel Insurance Video

Allianz Global Assistance is a world leader in the travel insurance and assistance industry because we really do help people—anytime, anywhere. They offer several options to suit various needs and budgets, each providing 365 days of international and domestic coverage. With the exception of the Medical Evacuation plan, our annual plans all include rental car damage protection. The travel insurance video talks about how Allianz Global Assistance travel insurance (also called trip insurance), why it’s important, and the many benefits it offers.


AXA Affin Travel Insurance Video

AXA is the global leader in insurance and investments, with 107 million customers across 64 countries worldwide. AXA SmartTraveller has you covered for any unfortunate events on your overseas trips, including accidents or illnesses while you are travelling. The key benefits of AXA Affin travel insurance includes: High medical coverage when overseas,compensation for travel inconveniences, fast claims, trip cancellation cover, emergency medical evacuation and instant coverage. The AXA Affin travel insurance video explains the importance of travel insurance in a simple and engaging manner.


BAJAJ Allianz Travel Insurance Video

BAJAJ Allianz It is a joint venture between Bajaj Finserv Auto Ltd (recently demerged from Bajaj Auto Limited) and Allianz SE. Both enjoy a reputation of expertise, stability and strength. Bajaj Allianz offers technical excellence in all areas of General and Health Insurance, as well as Risk Management. The Bajaj Allianz travel insurance offers key benefits like baggage/passport loss cover, flight delays/cancellations and medical expenses when traveling abroad. The travel insurance video is a sarcastic take on people who believe that luck goes a long way in deciding whether they should buy travel insurance or not.


TATA AIG Travel Insurance Video

Tata AIG General Insurance Company Limited is a joint venture between Tata Group and American International Group (AIG). The company offers a range of general insurance covers for businesses and individuals and has a comprehensive range of general insurance products for Liability, Marine Cargo, Personal Accident, Travel, Rural-Agriculture Insurance, Extended Warranty etc. Each product offering is backed by professional expertise. TATA AIG’s travel insurance video gives an overview of the insurance it offers and encourages the audience to opt for the same.


SCTI Travel Insurance Video

Southern Cross Travel Insurance (SCTI) is an APRA and ASIC regulated general insurer. They are a member of the Financial Ombudsman Service (FOS) Australia, the Insurance Council of Australia and a signatory to the Australian General Insurance Code of Practice. SCTI insures hundreds of thousands of travellers and offers customers a wealth of experience and expertise. The travel insurance video acts as a teaser to SCTI and it’s services.


Travelex Travel Insurance Video

From family vacations to adventure travel and business trips, Travelex claims to have a plan that’s just right. Travelex Insurance Services is a leader in providing travel insurance. With over 55 years of helping protect travel investments, their staff is among the most experienced in the industry.The travel insurance video demonstrates in simple terms why you should protect yourself and your trip investment.


ICICI Lombard Travel Insurance Video

ICICI Lombard GIC Ltd. is a joint venture between ICICI Bank Limited and Fairfax Financial Holdings Limited, a Canada based diversified financial services company engaged in general insurance, reinsurance, insurance claims management and investment management.ICICI Lombard provides general insurance solutions to secure you and your family against unexpected and untoward events. With ICICI Lombard, you can avail protection solutions for business, personal and project liabilities across rural as well as urban areas in India. The travel insurance video talks about how it the secret to worry free travel is getting travel insurance from ICICI Lombard.


Cornerstone Travel Insurance Video

Cornerstone Insurance Nigeria plc provides world class insurance services that puts you at rest. With the Cornerstone e-platform you can even get insurance cover in just 5mins. Cornerstone Insurance Plc. is the first insurance company in Nigeria to provide customers with an online platform for insurance transactions. Little wonder why Cornerstone Insurance Plc. was adjudged as the ‘Best Use of IT in Insurance Service 2012, by the Financial Technology Magazine. The animated travel insurance video is in the form of story that captures the importance of getting travel insurance.


April Travel Insurance Video

APRIL Travel Protection shows how their Exclusive Stress Less Benefits allow policyholders to often avoid going through a claims reimbursement process. Simply call, Skype, text, live chat, or email APRIL when you encounter an insurable event while traveling, and we will coordinate and pay for your medical visit, flight change, hotel overnight, evacuation, or other service as covered by your policy. April’s travel insurance video stresses on the benefits of getting travel cover in an engaging story format.


Reliance Travel Insurance Video

Reliance General Insurance is one of the leading general insurance company offering Non-life insurance policies in India. It covers several key benefits like emergency medical expenses incurred by you or any of your family members whilst abroad, for any sudden illness, injury or death,emergency expenses made for medical evacuation to India, along with expenses incurred while transporting the insured’s mortal remains back home or towards burial abroad in case of an untimely demise. The animated travel insurance video encourages the audience to make the smart choice and buy Reliance Travel Insurance before flying abroad, and travel worry-free.


Making of a Video : View the Process of Making Google Allo's Video

IFFCO Tokio Travel Insurance Video

IFFCO Tokio is a leading private sector general insurance company, and is a joint venture between Indian Farmers Fertilizer Co-operative (IFFCO), world’s largest fertilizer manufacturer & marketer in cooperative sector) and one of Japan’s largest insurance groups, Tokio Marine and Nichido Fire Group. They offer a variety of uniquely customized policies covering small scale farmers to some of India’s largest automobile manufacturers. The travel insurance video stresses on how you can travel the world with complete peace of mind, knowing that you are covered at every step with IFFCO TOKIO’s travel insurance policy.


Migration Cover Travel Insurance Video

Migration Cover helps those worried about the obstacles associated with moving to or remaining in Australia or New Zealand. The product was created as a direct result of listening to migrants, understanding and empathising with their issues. The founders of the company are themselves migrants and used this experience to address the stumbling blocks they had faced. The solution they developed is unique and innovative, simply because the product covers the policyholder’s repatriation, employment advocacy and travel needs. The travel insurance video explains how Migration Cover allows you to add-on Travel Insurance- either Single Journey or Annual Multi-trip.


Sun Life Financial Travel Insurance Video

Sun Life Financial’s roots run deep in Canada, where the company was founded more than 150 years ago. Their business began with the sale of insurance and has expanded to offer wealth solutions to our clients. Today they are an industry leader with a client base of millions of individuals and thousands of companies across the country – and many million more clients around the world. The travel insurance video gives an idea of what exactly travel insurance is and how it provides you with the coverage you need so you can relax and enjoy a worry-free vacation.


BCAA Travel Insurance Video

The British Columbia Automobile Association (BCAA) is a mission-driven services organization committed to delivering peace of mind to their members and customers across B.C. and the Yukon. BCAA has over 800,000 Members, and serves a quarter of households in British Columbia. The Association is famous for providing roadside assistance and an array of home,car,travel insurance products and services. The aniamted travel insurance video talks about how BCAA takes the time to get to know the client better so they can get the coverage that’s right for them.


Virgin Money Travel Insurance Video

Virgin Money is an Australian financial services business, operated under the global Virgin brand. Virgin Money was launched in Australia to provide simple, great value and transparent financial services products, backed up by their famous Virgin customer service. Virgin Money Insurance’s online insurance options make it easy to protect what matters most. Under travel insurance, they provide : comprehensive cover at competitive prices, 24/7 global emergency assistance and options for all types of travelers. The travel insurance video urges the audience to pack some peace of mind on their next holiday with Virgin Travel Insurance while giving a brief of the key benefits.


TravelInsurance.com Travel Insurance Video

TravelInsurance.com offers the easiest way to compare and buy travel insurance from multiple companies online. One can compare policy benefits, prices, customer reviews and more side by side and make an informed decision. You compare your flights, hotels and cruises when booking your trip, so it is important that you also compare your travel insurance options. The travel insurance video explains how it is important to compare travel insurance and buy the right one according to your needs.


Etiqa Travel Insurance Video

Etiqa is a true multi-channel distributor of Insurance and Takaful products via its 23,000 agency force, 30 Insurance and Takaful branches, more than 450 Maybank branches, ATMs and other third-party banks, providing full accessibility and total convenience to customers, unmatched by any other. Etiqa seeks to humanize the process by breaking down boundaries through clarity, strength and good conscience. With rock solid foundation, Etiqa is able to provide a unique ability to work hand-in-hand with customers enabling them to live richer lives. The travel insurance video gives a brief of what is covered under their plan.


TuGo Travel Insurance Video

For over 50 years, TuGo’s dedication to travellers, partners and employees, has made them one of Canada’s top travel insurance providers Together with their partners, they calim to have protected millions of people with travel insurance worldwide.They understand their customers’ needs and are passionate about helping them have better experiences, providing top-rated claims assistance and customer service.They offer products and services that are easy to use and go beyond financial protection.The travel insurance video talks about how getting travel insurance has become easier with TuGo’s partner platform.


Fast Cover Travel Insurance Video

Fast Cover was created with the vision of providing quality travel insurance that not only offered cover which travellers actually needed, but was also simple and easy to understand.fast Cover believes that,with a million things to organise before you travel, the process of buying your travel Insurance should be fast and simple. Fast Cover set out to achieve this when they launched in 2010. All Fast Cover policies are underwritten by the financial strength of Allianz. The travel insurance video gives a brief introduction of their standard and comprehensive plans.


Cigna Travel Insurance Video

Cigna Insurance Services is a top three award-winning provider in the UK’s travel insurance market.They are a foremost supplier of industry-leading travel insurance to the specialist broker, affinity and white-label markets. Their extensive customer proposition includes innovative point-of-sale underwriting for pre-existing medical conditions, including impaired life. Alongside their ability to cover older ages, they claim to provide a travel insurance solution to match a wide range of customer profiles in the UK.


A travel insurance provider can create the following videos :

  • Travel insurance overview video
  • Travel insurance brand video
  • 2D & 3D Animated Explainer Video
  • Travel insurance marketing video
  • Travel insurance promotional video
  • Youtube teaser videos
  • Business use case study videos

With the above travel insurance video examples it is evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are in the similar domain these videos are good start to build a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids understand travel insurance products are continuously evolving and is an emerging segment, with a lot of transformations happening now and many more to follow in future. Lets use the power of videos to get your word out. We will be scanning the web to find more new and interesting stuff in travel insurance videos , if you have something to share do reach out to us.

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